The export of self-owned brands grows quickly in China. (Photo/CE) |
Among the exported products in China 10 years ago, the proportion of the self-owned brands was less than 10 percent and products like clothes were exported without brands or with foreign brands. Due to lack of self-owned brands in the oversea market, most Chinese enterprises just could make a small profit. With unremitting efforts for 10 years, such a situation is changing historically. Reporter learns from Ministry of Commerce recently that the amount of foreign trade enterprises with self-owned brands in China accounts 20 percent of the total, and the amount of export of self-owned-brand products accounts for about 11 percent of the total amount of export.
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