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Rolls-Royce: Best company is not afraid of competition

By Zhu Rui (People's Daily Online)

12:43, November 26, 2012

Patrick Horgan, Rolls-Royce's Regional Director of North-East Asia (People's Daily Online/Zhu Rui)

ZHUHAi, Nov. 15 (People's Daily Online) Rolls-Royce has already get accustomed to developing in the intense competition of the aviation industry. The best company is not afraid of competition, which inspires instead of beating us, said Patrick Horgan, Rolls-Royce’s Regional Director of North-East Asia during an interview with People’s Daily Online at the 9th China International Aviation and Aerospace Exhibition in Zhuhai, south China’s Guangdong province.

The earlier entry into China's market helps lay a solid foundation for Rolls-Royce's development in China, Mr. Horgan admitted.

Furthermore, tremendous achievement of the company should be attributed to a wide range of business, multiple modes of development, updated and advanced technologies, harmonious combination between sales and service, as well as meticulous making and implementation of strategies, he added.

Mr. Horgan stressed that as a world-leading provider of power systems and services for use on land, at sea and in the air, Rolls-Royce gives top priority to quality and safety of products.

Take the Trent family for example, the company’s continuous pursuit of enhancement package drawn from later members ensures that the early generations of engines are renewed and increasingly competitive, he explained.

Some analysts believe that in next decade, China will rank among the largest civil aerospace markets. Since China features the growing population, deepening urbanization and rapid growth of such emerging industries as logistics and energy industry, we firmly believe that Rolls-Royce's major business scope perfectly matches China’s future development, Mr. Horgan said confidently. Rolls- Royce will make full use of the opportunity to embrace a better future in China’s aviation industry.

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