BEIJING, Sept. 12 (Xinhua) -- The central government Tuesday announced a plan to improve the quality of Chinese products and services in an effort to foster economic growth.

The traditional competitiveness of the economy has been waning, and the issue of structural supply-demand imbalance has become prominent. With an insufficient supply of high-end products and services, great efforts will be required to improve quality, according to the plan released by the Communist Party of China Central Committee and the State Council.

The focus of the plan is on improving the quality of services and products, especially farm produce, food, medicine, consumer goods and equipment.

The government will intensify quality supervision, strengthen control of intellectual property right infringements as well as the manufacturing and selling of fake and shoddy goods.

Businesses will be encouraged to uphold the "entrepreneurial spirit" and "craftsman spirit," and improve their quality management and core competitiveness through brand-building.

The country will continue a national quality award program, and provide more financial, credit and project investment support for enterprises.

In improving the quality of its products and services, China will also ensure closer cooperation with its major trade partners as well as countries and regions along the Belt and Road.