On the occasion of the arrival of the New Year, Bright Food Group Finance Co., Ltd. is established, upon the approval of the China Banking Regulatory Commission, Shanghai Office (Article No. 876, Hu Yin Jian 2014). The said company will provide relevant services about RMB and foreign currencies to the member units of Bright Food Group.

The establishment of Bright Food Group Finance Co., Ltd. is a practical move of Bright Food Group in deepening the reform of state-owned assets and also an important measure to follow the Group’s road towards marketization, professionalization, internationalization, securitization and standardization, and its talent-developing strategy “5+1”. Lv Yongjie, Party Secretary and Chairman of Bright Food Group, demanded that the company should take its first step steadily, engage in standardized operation, serve the overall interests, and fulfill its mission with flying colors.

In March 2014 when its reform program was hot from the oven, the whole Group struck the iron while it was hot by doing a good job of finishing the projects effectively one after another.