Inner circle of luxury (3)

"Louis Vuitton has been pushing very hard in the Chinese market, suffering from saturation," says David Sadigh, founder and CEO of Digital Luxury Group, the firm that conducted the report. "(Its mother company) LVMH understood this very well, reacting immediately, announcing price increases and the production of higher-end leather products."

A tour of the Shin Kong Place store shows another way that Louis Vuitton has adjusted to the quickly maturing tastes of Chinese luxury buyers. Its leather bags, in calfskin, python, ostrich and crocodile skins, come in a rainbow of colors — but many no longer have the brand's popular L-and-V logo emblazoned on their surface. Understated luxury is now the growing thing in China.

Since the store offers women's products only, this will also help the label to deepen ties with female customers by offering them tailor-made products and services, say analysts.

We recommend:
Graduation season never comes back	Ways to spend happy summer vacation	The story behind models at auto show
Best scenery photos of week	Realizing Chinese Dreams through porcelain	Bashang Grassland in summer
Highlights of global stewardesses' uniform	Yu Weiwei crowned Miss World China 2013	Chinese model crowned at 8th Asian Super Contest