Digital publishing sees solid growth in 2012 (2)

Year of Confidence in Going Abroad

In 2012, Mo Yan won the Nobel Prize in Literature. Overnight, Mo Yan's works became best sellers globally. This has greatly boosted the collective confidence of China's publishing industry. In 2012, in spite of such challenges as the import and export rights of books and copyright demand information, publishing corporations, publishing houses, copyright agents and other main participants have actively taken part in international competition. The pace of "going abroad" has accelerated continuously.

In the 64th Frankfurt Book Fair in 2012, China exported 2,409 items of copyrights. In this year's London Book Fair, China's publishing industry signed 1,859 agreements of copyrights export and cooperative publishing.

Besides "going abroad on borrowed ships", the press and publication industry has also improved its ability to "build ships to go abroad". In the 19th Beijing International Book Fair that concluded in September this year, 3,298 China-foreign copyrights trade agreements were reached, increasing by 11.68 percent compared with that of last year. Among these, 1,867 copyright export and cooperative publishing agreements were reached, growing 13 percent compared with the same period of last year; 1,431 import agreements were reached, the ratio between import and export being 1:1.3.

This year, the "going abroad" of the press and publication industry has been greatly supported by the financial industry. In July, the General Administration of Press and Publication of China signed the Agreement of Cooperation on Supporting Key Enterprises and Key Projects of the Press and Publication Industry to Go Abroad with the Export and Import Bank of China in Beijing. According to the agreement, in the next five years, the Export and Import Bank of China will provide not less than RMB 20 billion Yuan or foreign exchange of equal value to press and publication enterprises, striving to establish a financing platform for the "going abroad" of key enterprises and key projects of the press and publication industry.