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Where is the future of 'The Voice of China' after changing hands?

(People's Daily Online)    14:02, June 22, 2016
Where is the future of 'The Voice of China' after changing hands?
Previous "The Voice of China" (left) v.s. "Sing! China"

After Dutch TV producer Talpa Global announced that it has signed a new contract with Talent International Media to produce over 200 variety TV shows in China, including Seasons 5-8 of "The Voice of China." Talpa also filed legal action against its former Chinese partner Star China Media, claiming the company took "unauthorized and unlawful" actions in relation to "The Voice" and its formatting.

The Court of Intelligent Property Right in Beijing has recently made a ruling on preservation that Star China Media will not be able to use the name "The Voice of China" for the show or for any other relative "The Voice" format.

Star China Media has started the recording of this year's voice talent show, claiming that this Season will be completely different from the previous 4 Seasons. The name of the show has changed to "Sing! China", and the log of scissor hands has also been replaced.

In addition, the signature move of "The Voice" with coaches turning their chairs for the contestants they want has also been changed by Star China Meida. Instead of turning chairs, this time the coaches will take their "chariots" slide down from 4.5 meters high pathways and rush toward the contestants.

Will this year's "Sing! China" still be as popular as the previous seasons? When will the 5th Season of "The Voice of China" come out? How would the Chinese audience feel about these two quite similar but actually very different variety shows? 

(For the latest China news, Please follow People's Daily on Twitter and Facebook)(Editor:Yao Xinyu,Bianji)

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