The Shanghai Press Conference for 2015 Shanghai China International Food Exposition and Bright Food Festival was held on the afternoon of August 7. Cao Shumin, Vice Chairman of China National Food Industry Association, and Ge Junjie, Vice President of Bright Food Group attended the conference and answered questions from media journalists. Pan Jianjun, member of the Party Committee of Bright Food Group and Minister of the Public Relation Propaganda Department presided over this conference. Nearly 60 journalists of central media, overseas media and Shanghai media in Shanghai participated in the conference. Media journalists put forward socially concerned questions, such as preparations of the food exposition, as well as the Group’s participation in Milano EXPO, internationalization and industrial development.

2015 Shanghai China International Food Exposition, as approved by the Ministry of Commerce as well as organized by China National Food Industry Association and sponsored by Bright Food Group, will be held in Shanghai Exhibition Center from Nov. 13 to Nov. 15. More than 500 well-known food enterprises at home and abroad will attend this exposition. This food exposition is also the 10th Bright Food Festival. Bright Food Group together with its well-known food enterprises such as Shanghai Tangjiu Group, Bright Dairy, Yimin Foods, Maling Aquarius, Liangyou Group, Shanghai Dairy Group, Shanghai Haibo, and Shanghai Vegetable Group as well as its overseas enterprises such as Manassen Foods in Australia, Weetabix in the UK, Synlait Milk in New Zealand, Diva in France, Tunva in Israel, MIGUEL ALIMENTACIO in Spain, Salov in Italy and Wan An in Hong Kong will display their products at that very exposition. Chinese and foreign guests will witness thousands of quality products, international vision and strategic outcome, and whole industry chain of Bright Food Group.

Among the release conference for new products, promotion conference, brand presentations, food health show and visit activity to be held in the period of the exposition, the 2015 China Food Industry Development Forum will focus on the topic of “Brand Creates Value” and release the 2016 China Food Industry Development Trend Report. Breakout sessions will also be held, such as “Food Safety and Brand Value Forum”, “Internationalization Forum” and “E-business Seminar”.