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Press Industry Faces Grim Competition in US
A latest survey shows that the competition confronting the press industry is much fiercer than in other industries while people's demand for news is on the decline.
According to the survey, there were as many as 53 percent population showing interest in news reports in 1994 but nowadays the figure is only 45 percent. Meanwhile, the proportion of news reports readers in the Internet has dropped to 30 percent from 40 percent in 1997 and another 30 percent of the people surveyed said that they didn't often read news. A nearly two-thirds surveyed noted that they liked the information provided via the Internet and only 30 percent felt there is a deluge of information today.
A significant part of the news readers in the United States, especially well-educated young people, have relied more on the Internet to obtain financial information, according to the survey. With the rapid development of the Internet, audience, viewers or readers of various media like the Internet, cabled TV, broadcasting and publication in the United States have gradually diversified.
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