China is an ancient, civilized country with rich tourist resources. Since the first batch of top 10 scenic areas and demonstration zones designated by the government were announced last year, the campaign to create civilized scenic tourist areas activity has been launched nationwide and has since gained good momentum of development.

This activity is conducive to economic development and opening to the outside world, to satisfying the people's growing demands for tourist consumption and mental nourishment, and to promoting cultural and ethical progress.

We should regard the process of developing tourist resources as a process of boosting economic growth and strengthening cultural and ethical progress, and should inject the content of cultural and ethical progress into sightseeing and tourism.

To build the tourist scenic area into an important position for cultural and ethical progress, it is necessary to strengthen ideological content and cultural grade in introduction to tourism. Touring places of interest and historical sites not only can help people relax their minds and influence their sentiment, but also can help them understand the motherland and history. When we get the education on love for the motherland, the nation and hometown to run through the whole process of the tourist work and provide full information about the beautiful natural landscape, we should pay attention to introducing China's long history and time-honored culture and the outstanding cultures of various nationalities, introduce the Chinese people's virtue of diligence, bravery and hospitality and the fine customs of unity and harmony among various ethnic groups and their common development, only by doing so can we enrich the ideology and culture of tourism and make tourism more attractive and appealing.