|Li Yan (on the right) films an advertisement for his customers. Graduated from the Communication University of China, the 30-year-old man started his own cultural media company in August 2013. He is working on corporate advertisement and video production. (Xinhua/Dong Naide) |
The Tianxing Cultural Industry Park on the Daixi street of Zouping county in east China’s Shangdong province is home to cultural companies specializing in advertisement design, education and training, galleries, exhibitions, culture creativity. Hundreds of college graduates have started business there with the support of favorable policies, such as rent reduction and exemption and interest-free loans. Among the 60 culture related businesses, startup projects by college graduates account for 60 percent.