43% of music albums are sold in digital form; low-budget films win great success; more and more fiction, films and television plays become sources of cartoons; self-publishing make it possible to issue your own publications—along with new trends in globalized culture , what will be the cultural highlights in China in 2014?
Films: a more and more diversified market
In 2013, the total box office in China reached 21.769 billion yuan, a 27.51% increase over the previous year. Domestic films secured box office revenues of 12.767 billion yuan, making up 58.65% of the total.
According to Liu Haodong, director of the Industry Center of China Film Association, growth in the box office in 2014 will be similar to 2013. 2013 provided a good opportunity for the development of different types of films because of the diversification of the market. In 2014, we can expect some real domestic blockbusters - eye-catching in production and content - to be commercial standouts.