Beijing 2008 Olympic Broadcasting Deal Signed

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Last updated at: (Beijing Time) Monday, September 01, 2003

Beijing 2008 Olympic Broadcasting Deal Signed

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The organizers of the Beijing 2008 Olympic Games signed a frame agreement for the establishment of the Beijing Olympic Broadcasting Co. Ltd (BOB) with the Olympic Broadcasting Services S.A. (OBS) on Sunday.

The agreement, a crucial document for the successful broadcasting of the Olympic Games in Beijing, was signed by Hein Verbruggen, chairman of OBS and Liu Jingmin, executive vice president of the Beijing Organizing Committee (BOCOG).

According to the frame agreement, the Beijing Olympic Broadcasting Co.Ltd will be jointly established by BOCOG and OBS. The new establishment will be in charge of producing the International Television and Radio Signals for the Olympic Games, building and operating the International Broadcasting Center and necessary facilities and equipment at other venues.

"The frame agreement establish a new era for the Beijing Olympics." said Verbruggen, also the chairman of the International Olympic Committee (IOC) Coordination Commission of the 2008 Beijing Olympics.

"It will assure us to provide high quality services in broadcasting of Olympic Games. I hope the BOB will play a key hole in the highly regarded field of the Games with the cooperation of the OBS in the future," he said.

IOC president Jacques Rogge, who arrived in Beijing on Sunday morning, BOCOG president Liu Qi and BOCOG executive president Yuan Weimin were present at the ceremony.

Rogge lauds Beijing's Olympic preparation

With five years away to the Beijing Olympic Games, Rogge has showered lavish praise on the national capital's Games buildup.

Rogge arrived in Beijing Sunday ahead of today's launch of the marketing plan for the event. He said the preparation is proceeding "extremely well'' despite the impact of the potentially fatal SARS virus that hit the city earlier this year.

"The preparation for the Beijing Olympic Games is really exceptional and I am not saying that just for your delight,'' he told Beijing Olympic organizers.

Beijing has delivered its preparations ahead of schedule since winning the right to host the Games two years ago, prompting Rogge to joke: "There is one question -- I wonder what the Beijing organizing committee will do during 2007 (as) all of the works will be done (before then).''

Rogge said not only the Chinese people but the whole world is waiting anxiously for the event to start.

"To host a successful Olympic Games is a wish of the whole IOC and more than 200 countries in the world,'' he said.

This is the third time the Belgian has been in China after replacing Juan Antonio Samaranch in the IOC's top job.

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