Internet Surfers Soar, But Jerky Course Ahead: Analysis

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Last updated at: (Beijing Time) Thursday, January 17, 2002

Internet Surfers Soar, But Jerky Course Ahead: Analysis

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Authorized statistics released about China's Internet advances recorded over 33.70 million Chinese citizens including a 40% of fair sex surfing on the Internet up to December 31 last year. There has begun online by now a period of stable growth in the number of netizens after sustaining a period of rapid growth popularizing the use of Internet in China. China is now at a time greater stringent demands have been put by Chinese netizens on contents and quality services provided online.

Computers, domain names and line capacity this year have shown a 40.6%, 4% and 170% up respectively on China��s Internet over last year. But representing an improved hard Internet environment than soft there is a decreased number of domain names seen less than last July. Western China regions had showed a cut percentage of netizens to 13.6% in January this year from 14.25% the same month last year, pointing to the fact information construction has to be upgraded at an accelerated pace in China.

Changes have been witnessed in the number of netizens and websites on China's Internet: Senior middle school netizens up an annual 59%; pay net users rise to 73.7%; 15.4% are on net bars.

Statistics show that Chinese netizens online are mostly after information underlining the fact that their expectations for a good part for education on the Internet can in no way be ignored though some surfer for whiling away time or just for recreation. As things are now with China, a 58 percent have been helped with book purchasing via the Internet, 11.8 percent provided with education service, and 51.6 percent in hopes for more service for education and relevant service. But a lack of Internet security awareness is witnessed on the part of Chinese netizens. In the past one year, netizens with their PC exposed to hackers' attacks had been at a 63.3 percent and 54 percent of netizens made no change of their post code number online.

The majority of Chinese netizens seemed to show no concern over things with online businesses, online advertising or online toll postbox. Since July 1997, except for some convenience having been felt for making payment, doing business online has been generally regarded as unreliable, in the view that product quality and after-sale service are not assured. The number of netizens regarding online deals as insecure are basically at a ratio as last year while those who are doubtful or not rest assured about things online are placed at 132 percent. With these is also a low percentage of netizens embracing advertising: less than 43 percent, horizontal streamers; 20 percent or less, other forms of advertising. Though 46 percent users showed the desire for toll postbox yet less satisfaction has been shown over pay service provided and this is possibly due to higher demands for services raised.

By People's Daily Online

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