SOFIA, May 27  -- A road show of Chinese company Huawei, a global Information and Communications Technology (ICT) solutions provider, kicked off here on Wednesday to demonstrate the latest innovations to Bulgarian customers.

The three-day event in front of one of the biggest shopping malls in Sofia, showed 12 different demonstrations under the key message "Open Roads to a Better Connected World."

Besides specialized products for telecoms, banks, government and universities, the visitors can also touch Huawei flagship smart phone P8 few weeks after its world premier in London, as well as other phones and tablets.

Until end of June 2015, the road show trailer will visit also more than 20 destinations in Central and Eastern Europe, and Nordic countries.

Lazar Chifligarov, purchasing manager in a telecommunications company in Bulgaria, told Xinhua that as always, Huawei proved that it can organize good events, presenting innovations in the field of telecommunications.

Huawei Technologies has been present in Bulgaria starting from 2004, and has been a major supplier for the telecom market in the country.