China Politics | CPC News| Foreign Affairs | World | Opinion| Business | China Military | Society | Life & Culture | Travel | Sports | Science | Education | Photo | Tibet Online | Special Coverage

English >> China Society

Keep the childlike innocence: The animation director of 'Pleasant goat and Big Big Wolf'

People's Daily Online)  08:14, July 09, 2013  

Huang Xiaoxue, born in 1984, is an animation director with a media company in Guangdong. The popular Chinese cartoon series “Pleasant goat and Big Big Wolf” was produced by the company. (Photo/

Edited and translated by Wang Lili, People's Daily Online

They are directors but they work without camera. They are a group of adults but often use children's thinking to create. They are called animation directors.

Animation directors are the leaders of the animation groups as well as the key of the animation production. They don't have to draw every picture, but they need to hold the overall situation to arrange comprehensive works of the group, from setting the roles, to painting and sound supervision. I will introduce a beauty to you, and reveal the interesting works of an animation director.

Pleasant Goat and Big Big Wolf is a movie about the battle of wits between a herd of sheep and a couple of wolves, which earned more than 80 million yuan ($11.7 million) annually. Its cost is just 6 million yuan. Its success is largely attributed to the 50 local TV stations across the country.

Hot News We Recommend
* Law demands visits to parents * Wait and See! I can catch you, rats
* China's weekly story (2013 6.22-6.28) * A light dream of LED R&D engineer
* Water-splashing festival marked in Changsha * Photo story: Chinese crowds
* Intense air pollution hits Beijing * A university graduate's shepherd career
* Photos: Hazy life in Beijing * Terraced fields in SW China

【1】 【2】 【3】 【4】 【5】 【6】 【7】 【8】 【9】 【10】
【11】 【12】 【13】 【14】 【15】 【16】 【17】 【18】 【19】 【20】

(Editor:WangLili、Gao Yinan)


Related Reading

Leave your comment


Selection for you