Latest News:  
Beijing   Sunny    2 / -9   City Forecast

People's Daily Online>>China Society

2012 Spring Festival gala attracts 770 mln viewers


16:09, February 02, 2012

BEIJING, Feb. 2 (Xinhua) -- The 2012 Spring Festival gala, an annual show featuring artistic performances aired by state-run China Central Television (CCTV) during the national Spring Festival holiday, attracted 770 viewers during this year's run, according to a Thursday report in the Chengdu Daily newspaper.

The CCTV advertising center announced on Wednesday that the gala's market share reached 69.83 percent, with a 32.75 percent audience approval rating, according to the report.

Although the 2012 gala's audience rating was higher than that of last year's gala (31.04 percent), it was much lower than the 38.26-percent approval rating seen in 2010, when pop diva Faye Wong and a reunion of pop group The Little Tigers pushed numbers up, the report said.


Leave your comment0 comments

  1. Name


Selections for you

  1. Various lanterns displayed to greet Lantern Festival

  2. New school buses put into use in Tianchang, China's Anhui

  3. China's Xi'an keeps large dogs out of center

  4. China's northern regions in grip of severe cold

Most Popular


  1. Cadmium pollution cleanup measures safe, effective
  2. Chinese consumers fill big Western shoes abroad
  3. Returned migrant workers refill "empty nests"
  4. Luxury shoppers ring alarm bells
  5. Twitter critics confuse politics with business decision
  6. Japan’s actions over Diaoyu Islands will backfire
  7. A reality check on lunar new year
  8. Riding the tide of the times
  9. EP should get fully involved in EU decision making
  10. How can Europe avoid "a lost decade?"

What's happening in China

Pollution costing China dear: report

  1. 13 dead in SW China colliery explosion
  2. SW China to launch two foreign trade routes
  3. HK may adjust quota for mainland mothers
  4. Han Han takes fraud fight offline
  5. Mailbox windfalls baffle community

PD Online Data

  1. Yangge in Shaanxi
  2. Gaoqiao in Northern China
  3. The drum dance in Ansai
  4. Shehuo in Baoji City
  5. The dragon dance