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People's Daily Online>>China Society

Blogs bring new era to medicine

By Shan Juan and Cheng Yingqi (China Daily)

09:32, January 16, 2012

BEIJING - An expectant mother was due to deliver soon at the hospital, and her doctor found out that she was still a virgin, reads a post micro-blogged by her doctor.

Doctor Zhang Rongya at the renowned Peking Union Medical College Hospital posted the case on Jan 6 at Sina Weibo, one of China's most popular micro-blogging websites.

Zhang noted in the post that coitus interruptus (withdrawal) is not reliable in preventing pregnancy.

The entry received a lot of attention and has been forwarded by online readers nearly 15,000 times.

Among the more than 3,400 comments left by viewers, there were exclamations - and also accusations against Zhang who has about 70,000 followers, saying that the post was a potential breach of patient privacy.

With many useful tips like how to scientifically feed a baby and how to cope with postpartum depression, her micro-blogging site is among the most popular maintained by medical workers.

Zhang is among hundreds of Chinese medical workers who have taken up micro-blogging on the mainland.

There is no official count of the number of physicians using the Sina micro blog site, but doctors treating chronic diseases and cancer are among the most popular at the site, said Li Na, an editor in the health news department of Sina, which is in charge of the routine maintenance and management of health-related micro blogs.

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