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China unveils new promo video in New York

By Dong Wen (People's Daily Overseas Edition)

16:55, March 06, 2012

Edited and translated by People's Daily Online

China recently began broadcasting its new promo video "Chinese Culture" on the American Eagle screen on the Times Square in New York. Previously, China had broadcast a series of videos to promote its national image on the square.

"Chinese Culture" is the first promo video that introduces unique Chinese culture through Eastern-style animation. The video includes many Chinese visual elements such as Dunhuang, Chinese characters, and Peking Opera in the form of freehand 3-D animation. The promo video integrates real images with animation to show the best side of China to the world.

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