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People's Daily Online>>China Business

Govt set to establish food safety program

By Tuo Yannan  (China Daily)

15:12, March 15, 2012

Buyers will be able to find out relevant product information

When customers throughout China buy food in the near future, they will be able to know immediately where it comes from, what company made it and even how it was produced.

That's according to Sun Pishu, CEO of the Chinese information-technology company Inspur Group Co Ltd and a member of the Chinese People's Political Consultative Conference National Committee.

Sun said China may have a national electronic food-safety tracking system in place by the end of the 12th Five-Year Plan period (2011-15), helping make food safer and market regulation easier.

According to a previous China Daily report, a poll on the official website of the CPPCC Beijing Committee suggested that food safety holds seventh place on a list of 15 matters that are of major concerns to Chinese Internet users. Sun said: "It's so hard to control food quality without the use of technology. Without food-tracking technology, we will hardly be able even to monitor a piece of pork."

The planned food-tracking system will use Radio Frequency Identification, wireless technology that can be used to check the identity of almost everything and make counterfeiting difficult. The system will bring about several changes in the food industry. When food is produced, it will be given a bar code that will follow it until it is purchased by a customer.

That customer can then discover various information about the product - including its place of origin, producer, date and seller - using a bar-code reader, Sun said.

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