Survey: Chinese netizens concerned over homegrown brands' conflicts

08:35, October 26, 2010      

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At a little after midnight on Oct. 23, the Mengniu Dairy made a clarification announcement on the "An Yong Event and Related Defamation."

The announcement said, "In July 2010, An Yong, Mengniu's manager in charge of children's milk products, found Docosahexaenoic Acid (DHA) in the package of its rival Yili Group's children's growth products and then contacted cooperative companies without reporting to his superior in order to publish comments asserting that Eicosapentaenoic Acid (EPA) in such products is unfavorable for infants' health. An should accept the consequences and responsibility of his actions. The company bears the responsibility for poor personnel education and ill management. We sincerely apologize for the negative influence of An's actions on Yili and consumers."

People's Daily Online conducted an online survey on this event.

As of 10 p.m. on Oct. 22, 2,474 netizens participated in the survey. Of them, 312, or about 13 percent, believe that personal practice has damaged brand reputations, and 337, or 13.6 percent, said they are indifferent and unconcerned with the event. More than 65 percent, or 1,619, said they are worried about successive internal conflicts among homegrown brands, and more than 8 percent, or 206, said they want to make comments on the event.

A netizen nicknamed "Hu Yang" said that it is not limited to personal practice, but involves a secret commercial plan. Their means of defamation are indeed dirty.

A netizen nicknamed "m" said that the reason behind the long history of the Chinese culture lies in that it can embrace other cultures by learning from their strengths and abandoning shortcomings, instead of defaming and criticizing other cultures. If defamation and criticism work, then all Chinese should learn from Mengniu's employees to make China prosperous and strong by means of defaming other powers every day.

Another netizen nicknamed "Rain in the Woods" said it is a shame that the internal conflicts among homegrown brands have undermined the living and competitive environment of enterprises and harmed both the country and the people.

By People's Daily Online


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