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Special: "Moe" culture sweeps in China
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11:04, June 16, 2009

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What would you feel like if a middle aged woman dressed up like a 20-year- old girl and walked on the street elatedly?

Recently, a kind of so called "Moe" culture has risen quietly among urban women in Chongqing. They spend a lot of time dressing up in order to make themselves appear as young as teenage girls. They are not only proud of this, but also compete with each other.
[ enter ]

[What do the "Moe girls" say?]

This 47-year-old woman Wang Li told the reporter that she didn't know what "Moe" meant at first. However, as a result of her surfing the Internet and chatting through video, some Net friends told her that she had the potential to be a "Moe girl". From then on, Wang began to pay attention to "Moe" dressing up and day by day she moved closer to the "Moe" style. [ enter ]


Can you believe that she is 47 years old?


[Debate on the "Moe girls"]


"Moe girl" in the cartoon.


Expert: this phenomenon is normal [more]

Netizens' voices: "Die-hard pen fans": "Is there any necessity for doing this? What should we do if all the people walking on the streets look like children?"[more]

[What's your opinion on "Moe" culture?]

Please enter the forum and give your comments. [ enter ]

[Drowning in a Chinese sea of beauty]

If you are called a "beauty" in some Chinese shops, don't get too excited, as you will find out disappointedly that most female customers are addressed the same way.Nowadays, it seems many youngsters have developed the habit of calling a woman beautiful, instead of using the title Miss or Madame.[ enter ]

[Cosplay in China]


COSPLAY contest in Hangzhou



A cosplay show is staged at the cartoon & animation industry fair


By People's Daily Online



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