Australia's first World Cup game draws 1.1 mln viewers in Australia

13:33, June 15, 2010      

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Mesut Ozil (C) of Germany kicks the ball during a Group D first round match against Australia at the 2010 FIFA World Cup at Moses Mabhida stadium in Durban, South Africa, on June 13, 2010. (Xinhua/Liao Yujie)

Australia's first soccer match at the 2010 World Cup was a minor disappointment for Special Broadcasting Service (SBS), attracting an average audience of 1.1 million for game against the Germans, Australia's media reported on Tuesday.

Australia against Germany's match showed on Monday 4:30 a.m., has been a cruel blow for SBS, which expected Australia to feature in the earlier daytime matches instead of late in the midnight, Australian Associated Press reported.

Those earlier daytime matches have been performing relatively well for the public broadcaster.

The Korea versus Greece match averaged 576,000 viewers in the capital cities on Saturday night, more than the Wallabies versus England rugby union test match on Channel Seven (455,000, including 229,000 in Sydney and 184,000 in Brisbane).

On Sunday night, Algeria versus Slovenia match has attracted 418,000 people while last night's early match, Denmark versus Netherlands, had 488,000 viewers in the five capital cities.

All figures are for home-viewing only though and do not include viewing in pubs or public spaces.

Australia will next face Ghana on June 19 in Rustenberg, South Africa on Saturday midnight(AEST).

The Special Broadcasting Service (SBS) is a hybrid-funded Australian public broadcasting radio and television network.

Source: Xinhua


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