1,000 renowned Chinese brands co-promote China's image

16:31, May 17, 2010      

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A press conference was held in Beijing on May 16 on the "Global Declaration for Chinese Brands," a joint effort by the State Council Information Office, China International Publishing Group (CIPG) and China Internet Information Center, to promote China's image.

Surrounding topics such as "integrity and innovation," "energy conservation and emissions reduction," "social responsibility" and other hot issues, the activity invited 1,000 well-known Chinese brands with an annual production value of over 100 million yuan to jointly draft and release the "Global Declaration for Chinese Brands" to the world. This was the second time China has promoted its image with an official name. The first time was when the Department of Commerce launched the "Made-in-China" advertisement.

Huang Youyi, deputy director of CIPG, said Chinese media should vigorously publicize Chinese brands on the global platform. Furthermore, it is also important for Chinese brands to issue a declaration to the world to become bigger and stronger.

By People's Daily Online


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