Prius recall case may severely damage reputation of Toyota

12:02, February 07, 2010      

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People walk past a car dealer of Toyota Motor Corp. in New York, the United States, on Feb. 5, 2010. The Japanese automaker Toyota has decided a mandatory recall of 270,000 units of its third-generation Prius hybrid car, which some consumers have reported has a brake problem, local media reported on Friday. Toyota, which has had a reputation for safety for many years, is likely to see a huge dent in its sales as media worldwide question the reliability of the cars. Analysts said that the automaker might never recover its reputation. (Xinhua/Liu Xin)


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http://english.people.com.cn/90001/90778/90860/6889613.pdf