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British turn their dogs into party animals
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10:16, November 22, 2007

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Apparently the British not only love to party, they also love to dress their dogs in costumes and give them names such as "Darth Labrador," "Dogzilla," and "Elvis."

Sales of dog costumes soared by 300 percent this past Halloween and now costumiers are lining up for the Christmas season's big seller, a one-size-fits-all Santa pet hat.

"Some cynics would say the British love their dogs more than they do other people," said Benjamin Webb, spokesman for Angels Fancy Dress, which has been supplying costumes for humans since 1840 and are now on a canine winning streak.

"It's an American tradition that the British have made their own. In Britain, the quiet man in accounts comes to a party dressed as Superman whereas the Americans go for crazy costumes."

At the Angels Fancy Dress shop in Shaftesbury Avenue, situated in the heart of London theaterland, proud pet owners bring in their dogs to pick a suitable outfit.

"They use dressing up as an extension of their own personality," explained Web. "We have clients who have identical costumes for themselves and their dogs. It's the whole situation of -- Love me, love my dog."

Appalling puns are clearly compulsory in the canine costume business. In addition to Dogzilla, owners can dress their dogs as football "Howligans" to celebrate "Happy Halloween." One of the biggest sellers is the rock superstar dog -- for anyone who fancies bedecking their immaculately bred golden retriever in a diamante Elvis-style cape, collar and flared trousers.

Source: Xinhua/Agencies

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