China's poor village logging onto wealth

10:51, January 02, 2011      

Email | Print | Subscribe | Comments | Forum 

E-commerce is often associated with urbanites. However, as more and more people are connecting to the Internet -- 420 million people in China had done just that by July this year -- online businesses are no longer the monopoly for urban dwellers.

The most miraculous technology for human kind yet has connected the world to even the most remote corners of the globe. In east China's Jiangsu Province, a village in an impoverished county even managed to turn itself into a comparatively wealthier place through e-commerce.

There are over 1,000 households in Dongfeng Village, Suining County. What's amazing is that more than 400 of these households are managing online furniture shops at, China's largest online auction and shopping site. Taobao boasts 190 million registered users, and churns out an output value of 300 million yuan, or around 44.8 million U.S. dollars every year.

This small enterprise is known as Fullhouse Furniture Factory--on China's eBay, And this guy Sha Qing who is under 30, is the boss. Several years ago, like countless other young men from rural China, Sha Qing went to Beijing, the national capital, then to Hainan in south China to seek his fortune. He worked as security staff and a taxi driver. Two years ago, he returned to his village and started his own online store.

"I have fewer than 20 employees. We make about 10,000 yuan or 1,493 dollars per day on average," said Sha Qing, head of Fullhouse Furniture Factory

Not far from Sha Qing's make-shift factory, 48-year-old Liu Xingqi is at home bargaining with customers online. Liu has never learned Pinyin, a romanized system for Chinese characters, or typing. But this does not hamper him running a brisk online business.

"I handwrite all the transactions with the help of handwriting recognition software," said Liu Xingqi, online-store owner.

Liu left the village in the 1990s and cooked meals for sale in the cities. Every morning at 1:00 am, he would rise to prepare the food. However, his diligence could only help his family to live hand to mouth. One month, to save money, the whole family lived on boiled vegetables for meals, without even adding a drop of oil. In 2007, after hearing that fellow villagers had made a fortune through opening online stores, he returned home and started his own. Now, on a good day, Liu can earn more than 1,000 yuan per day, that's about 149 dollars.

【1】 【2】 【3】 【4】 【5】


  • Do you have anything to say?


Special Coverage
  • Premier Wen Jiabao visits Hungary, Britain, Germany
  • From drought to floods
Major headlines
Editor's Pick
  • A Fiat 508 S MM car made in 1934 is shown on the exhibition "the Origins of Myth" during the preview for journalist held in the Enzo Ferrari Home Museum in Modena, Italy, on March 9, 2012. After making its preview for journalist on Friday, the museum and the exhibition would be officially open to the public on March 10. The museum complex is built on the basis of the old house where Enzo Ferrari was born in 1898. (Xinhua/Wang Yunjia)
  • A coast guard helicopter flies over empty Italian tanker Gelso M that ran aground on rocks in bad weather on the Sicilian coast, near Siracusa March 10, 2012.  (Photo\Agencies)
  • Employees sing for guests at the Pyongyang Restaurant in Amsterdam, the Netherlands, on March 10, 2012. According to its website, the restaurant, the first of its kind in the western world, not only offers dish, but also singing and dancing. (Xinhua/Sylvia Leiderer)
  • Members of Friends of Japan take part in a candlelight vigil at the University of Dhaka campus in Dhaka March 10, 2012. The event took place on the eve of the first year anniversary of the March 11, 2011 earthquake and tsunami in Japan. (Photo/Agencies)
  • The fourth plenary meeting of the Fifth Session of the 11th National Committee of the Chinese People's Political Consultative Conference (CPPCC) is held at the Great Hall of the People in Beijing, capital of China, March 11, 2012. (Xinhua/Yan Yan)
  • A Shaolin Kungfu master teaches participants to practise kungfu at Stanford University in California, the United States, on March 9, 2012.(Xinhua/Liu YiIin)
Hot Forum Discussion