According to the principle of "serving investment attraction and industrial development," the High-tech Zone sponsors or holds several big conventions including Davos Xi'an Special Convention, "China Xi'an BPO International Forum," "Communication Industry Forum," "Photovoltaic Industry Forum," and "ITFCEW High-tech Signing Special Convention," and constructs the bridge of communication and cooperation between the enterprises of the zone and world famous enterprises.

Authoritative media organizations including CCTV, Hong Kong Phoenix Satellite Television, People's Daily, Guangming Daily, and Economic Daily routinely publish follow-up reports on the latest developments in the High-tech Zone.

The Xi'an High-tech Zone's reputation and awareness increase constantly, and its international brand image is being gradually enhanced. The Xi'an High-tech Zone also obtains abundant achievements in its spiritual civilization and accumulates special High-tech Zone Culture. Through years' innovation and practice, the Xi'an High-tech Zone gradually forms the concepts of "Management is Service," Everyone is the investment environment" and forms the High-tech Zone of strong innovative feature and modern consciousness focusing on "Respect Knowledge, Respect Talent, Stimulate Innovation, Encourage Entrepreneurship, Tolerate Failure, Service First, and Honesty First." A new Xi'an Spirit is created. Since the second undertaking, the Xi'an High-tech Zone gains the "honest, bold, innovative, and promising" ideal, which adds new content to the innovative culture of the zone.